ford

Ford charges up EV efforts, poaches top auto exec from Apple

Posted by WRAL TechWire | Sep 8, 2021

Ford on Tuesday announced that it has hired Doug Field away from Apple as it looks to bolster its self-driving and electric vehicle ambitions. Here are the details.

Watch out, Tesla: Ford’s electric Mustang cutting into its market share

Posted by WRAL TechWire | Mar 5, 2021

Tesla is starting to lose market share among US buyers of electric vehicles, and Ford’s Mustang Mach-E appears to be the beneficiary.

Ford to invest $500M in electric truck startup Rivian

Posted by WRAL TechWire | Apr 24, 2019

Ford is investing $500 million in electric pickup truck maker Rivian, saying the two copmanies will work together to develop a new battery for plug-in vehicles.

Traffic tracking battle: Automakers improve built-in navigation systems to combat mobile apps

Posted by WRAL TechWire | Feb 3, 2018

How do you get someone to pay hundreds of dollars for an inferior product when most people already have a better one in their pocket? That’s the challenge automakers face as they begin improving built-in navigation services to compete with mobile apps and other devices.