Roobrik | WRAL TechWire


NC IDEA WINNER: With $275K & Beta Customers, Roobrik Preps for Wider Senior Care Launch

Roobrik is one of five startups to win a collective $250,000 in grant funding from the nonprofit Durham-based NC IDEA Foundation. Since 2006, the foundation has awarded nearly $4.5 million to 109 startups around the state. The five companies were narrowed from 11 finalists, 26 semifinalists and 173 total applications for the Spring 2016 cycle.    It’s been nearly a year and a half since ExitEvent first covered new NC IDEA winner, Roobrik—the startup dedicated to simplifying later-life decision making for the aging and their caregivers.  And Roobrik has changed a lot during that time. The startup has hit more milestones and scaled...

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