Editor’s note: Joe Procopio is the Chief Product Officer at Get Spiffy and the founder of teachingstartup.com. Joe has a long entrepreneurial history in the Triangle that includes Automated Insights, ExitEvent, and Intrepid Media. His columns are a regular part of WRAL TechWire’s Startup Monday package. +++ RESEARCH TRIANGLE PARK – If a startup...
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A broken sales process is a silent killer. Flaws in your sales strategy will quietly linger and fester, systematically eating away at the health of your business. Here’s how to identify a broken sales process, why we keep overlooking it, and how to fix it.
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A two-sided marketplace never achieves the same level of customer loyalty that a direct marketplace does, says serial entrepreneur Joe Procopio.
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You know what area entrepreneurs always skip? Handling the money. Not the let’s-go-make-a-lot-of it part. They love that. They hate the nuts-and-bolts part. The part that has math and spreadsheets and forms you fill out in triplicate. Let’s talk about this.
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A good coach might add a lot of value, provided the skills are already there and the coaching is individualized. A bad coach can take a promising business and crush it. The key is in identifying good coaches and bad coaches. Let’s have a conversation about the good, the bad, and the worst.
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The vast majority of startup ideas sound awful when communicated early and without the context of execution in the real world. So how do you know you’ve got a viable idea before you spend a bunch of time and money chasing a mirage?
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Editor’s note: Joe Procopio is the Chief Product Officer at Get Spiffy and the founder of teachingstartup.com. Joe has a long entrepreneurial history in the Triangle that includes Automated Insights, ExitEvent, and Intrepid Media. His columns are a regular part of WRAL TechWire’s Startup Monday package. +++ RESEARCH TRIANGLE PARK – Have you asked...
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Have a new “thing” to sell and looking for backers? Here are five questions about your product investors will need answered before they’ll invest.
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Freemium models seem like an easy way to get new customers to fall in love with your product. But freemium models aren’t for every business. Here’s why.
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