Augmented reality mural comes to life in downtown Raleigh
Taylor White’s canvas is the side of a building on South Salisbury Street in downtown Raleigh.
Read MoreAugmented Reality
Virtual reality: A tangible tool for education, innovation
Lucid Dream and Momentum partnered to open a VR lab at American Tobacco Campus in Durham as a response to the sheer volume of requests from local students, school groups, teachers, and administrators interested in learning about VR/AR.
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U2’s new stage show is a technical wonder with Bono, AR Bono
U2 has a special duet planned for its latest tour: Bono and AR Bono.
Read MoreSocial media startup SpokeHub to unveil its augmented reality-enhanced app (+ video)
Social media startup SpokeHub, which launched its app in December, adds augmented reality as a feature today in a technology upgrade to be unveiled as the firm formally opens its new office in RTP
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Tech makeover for L’Oreal: Artificial intelligence, augmented reality coming to its cosmetics
L’Oreal, one of the world’s biggest cosmetics companies, has purchased ModiFace, a Canadian firm that specializes in artificial intelligence and augmented reality technology.
Read MoreUNC-Chapel Hill research team lands patent for augmented reality
A team of inventors from UNC-Chapel Hill received a patent for augmented reality technology offering greater alignment between real and synthetic imagery,
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The SAS future: Talking opportunities, succession, new IoT division, blockchain, augmented reality, more with Goodnight’s No. 2
While SAS focuses on data and analytics, the software giant also is at the forefront of embracing new and emerging technologies, from the Internet of Things to augmented reality, artificial intelligence, and more. The No. 2 exec at SAS takes a look at the future.
Read MoreTech’s new big closer? Augmented reality, virtual reality gain strength in sales strategies
The traditional corporate sales pitch is changing with emerging forms of technology helping engage customers rather than just make presentations. But it’s not cheap. While PowerPoint presentations and 3D tours remain popular, the world’s largest global companies are turning to augmented reality (AR) and virtual reality (VR) to engage their customers and drive sales. According to speakers at Kaon Interactive’s Marketing Innovation Summit held in RTP, the integration of (AR) and (VR) into sales strategies gives companies an advantage. “Stop presenting to customers and start engaging with them,” said Kaon’s VP of Marketing Dana Drissel. “Let them tell their...
Read MoreA Summer of Opportunity & $1.1M Round ft. Steve Case Move PRSONAS into AR
Back in January, PRSONAS CEO David Rose told us his plan for 2017 was to focus on product development and fundraising. And he’s so far living up to that commitment. In late May, the Durham hologram startup garnered national exposure when Rose pitched at the exclusive Silicon Valley Open...
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