‘Bing Sting’: Google, Microsoft spar over search results quality
SEATTLE — Google (Nasdaq: GOOG) is accusing Microsoft Corp. (Nasdaq: MSFT) of cheating as the two duel for Internet search supremacy, but Microsoft denies the charge, saying it’s just using all available weapons to lessen its rival’s dominance. The dust-up between the two companies that process virtually all of North America’s search requests grabbed the spotlight Tuesday at an event sponsored by Microsoft about the future of Internet searches. Microsoft’s practices have even wider implications now that its “Bing” technology powers Yahoo Inc. searches in the U.S., Canada, Mexico, Australia, and Brazil as part of a 10-year partnership that...
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