David Gardner | WRAL TechWire
David Gardner

David Gardner


Posts by David Gardner


Startup investing: The sweat equity hat and the culture of ownership

Editor’s note: Serial entrepreneur and investor David Gardner, who is general partner of Cary-based Cofounders Capital, will be writing columns about the business of startups for WRAL TechWire. CARY – I remember a mentor telling me once that very few people ever got rich working for salary. He was emphatic. “You’ve got to work for equity or you will just be stuck on a treadmill for most of your life.” There are only two ways to get equity in a promising new venture. You can either buy it with cash or trade your services for it over time. Entrepreneurs...

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David Gardner: Why startups should recruit superstars

In a blog published at ExitEvent, serial entrepreneur and investor David Gardner dedicated an entire chapter of his book to recruiting superstars. Here’s why. CARY – I worked for a while once at a staffing agency. It was just a placeholder job for me at the time, so I had no idea how extremely valuable that experience was going to be for my career as an entrepreneur. I am often asked why I included a chapter on recruiting in The Startup Hats. This may be a hat you didn’t expect to see in the entrepreneur’s wardrobe but I assure...

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