Search Could Be Winning Play for Facebook in Battle with Google
Facebook has added a new option for its search bar, allowing users to search for advertising pages. This continues a steady creep in search options, which already includes tabs to search for people, groups, events and applications. It raises a new question about Facebook’s ambitions, as it finds itself the David against the Google Goliath. Will it pull out the ultimate slingshot: a full-fledged search engine for the Web, not just the Facebook site? This question is significant, because Facebook has so much data about people and preferences that it could potentially add quality to search results. If it...
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