InMotionNow, a Morrisville-based startup selling project management tools to marketers, has added nearly $600,000 to its Series A round of over $3 million closed in May 2016.
The company disclosed the additional equity in an amended filing with the US Securities and Exchange Commission. Eight investors contributed.
The company previously raised more than $12,000.
InMotionNow, which has clients who have included Advance Auto Parts, Choice Hotels, NASDAQ, Blue Cross and Blue Shield, Habitat for Humanity, Pep Boys, and the LA Dodgers, fosters communication between marketing and media teams.
It provides online proofing, tracks the changes and approvals and gives clients the ability to request new work. The system is cloud-based and mobile friendly. It integrates with complimentary platforms such as digital image and asset manager, Canto.
Rob Munz started the company’s precursor with the first online proofing tool in 1999 under the name Proof It Online. In 2009 the company developed inMotion, a tool to let clients manage video and animation. In 2012, the company moved to a full creative production management product for marketing and creative departments.
Ben Hartmere, president and CEO, took over the helm in mid-2013 and the company has been growing rapidly since.
Previously on WRAL Techwire: After Series A Raise, inMotionNow Overdelivers
Series A raise puts software for marketers in faster motion
