SaaS businesses, app development startups and digital media groups have flourished in the Triangle for years. But a growing sector of the entrepreneurial ecosystem entwines the region’s largest industries with its longtime interest in sports.
Led by sport-focused tech players like Automated Insights, Soccer.com and StraightCast Media, along with academic institutions and sports powerhouses like UNC and Duke, the region is shaping up to be a young mecca for fitness and sporting technology, new event businesses and increasingly, sports analytics.
Between the Blue Devils’ use of STATS’ player tracking technologies, UNC Kenan-Flagler Business School’s annual Basketball Analytics Summit and both schools’ strong focus on medicine or “medtech”, thought leaders in monitoring body metrics and providing solutions for athletes have reason to flock to North Carolina.
We reached out to some of the newbies in the sports startup world to learn about the businesses they are building to impact the future of sport and fitness not just in the Triangle, but around the world.
- Fit for 90
- The Train App
- Race 18.1
Note: For the full report including an overview of each startup, go to: