CARY, N.C. – etrials Worldwide, a developer and provider of “e-clinical” services for clinical trials, has selected R+M as its brand agency of record.
R+M, a brand and management agency, is based in Cary.
“Our company has the potential to impact clinical trials and change the way trial information is collected, analyzed and used,” said David Levin, vice president of marketing for etrials. “The benefits of expediting the trial process are far-reaching, right down to the end-consumers, but changing the way people do things is often difficult to communicate. With R+M’s relevant experience in the marketplace and unique methods of articulating differentiation, we are confident their strategic creativity will effectively guide us as we move forward with our company.”
