What decision weighs more heavily on families than to decide which funeral home would be best for the farewell to a beloved relative?
A Winston-Salem startup founded by a hospice and palliative care physician is offering a solution for what he believes is better decision making.
“Comparing funeral home, crematory, and cemetery prices is difficult due to consumer ignorance and the opacity of the after-death care market,” says founder and CEO Jay Requarth.
The name of the startup makes the mission clear:
FuneralInsider.com
And he’s already landed $50,000 from one investor while investing $50,000 of his own cash.
FuneralInsider will be presenting its business case at the Council for Entrepreneurial Development’s Tech Venture conference nest month.
This is the third in a series of profiles featuring presenting startups and entrepreneurial companies that is being published by WRAL TechWire in partnership with the CED.
Profile: FuneralInsider.com
- Website: www.funeralinsider.com
- Email contact: dr.jay@funeralinsider.com
- Address: 1959 Peace Haven #118, Winston Salem, NC 27106
- CEO: Jay Requarth, MD
- Video link: https://www.youtube.com/watch?v=_A2_E1xJ4C4&feature=em-upload_owner
- How many employees? Just the founder and co-founder
- Link to CED Tech Venture Company Profile: https://cednc.org/company-profile/funeralsolutions
What is the focus of your business?
Helping individuals and families find the right funeral home based on their budget and wishes.
What is the top pain point/business application you are seeking to address?
Comparing funeral home, crematory, and cemetery prices is difficult due to consumer ignorance and the opacity of the after-death care market.
What makes it unique?
The founder is a hospice and palliative care physician who understands the pre-need phase. The founder’s position may offer unique marketing opportunities.
Why should investors be interested in your firm?
There are approximately 2.7M deaths per year and this will increase 40% during then next 2 decades. Thirty percent of those who died are cremated due to the high cost of burial services.
Thus, nearly 1M families need help arranging high-quality, low-cost burial services
How are you financed at this point?
Most bootstrapped.
We obtained a $50,000 investment from New Ventures Accelerator