CHARLOTTE—MapAnything is being acquired by Salesforce.com. Financial terms were not disclosed.
MapAnything is a pioneer in Location-of-Things (LoT) software, enabling more than 2,000 global enterprises by combining location intelligence, integrated asset tracking, and route optimization to drive productivity and a better customer experience
In 2009, Ben Brantly and John Stewart saw an opportunity in the Salesforce ecosystem. Founding as a systems integrator called Saber Solutions, they built some of the first ERP systems on the Force.com platform.
That business evolved in 2012 when it published its first applications on Salesforce AppExchange, one of which was MapAnything. The power of location in mobile devices was starting to change personal lives, and the company set out to change the way enterprises deliver value to field sales and service professionals while at work.
MapAnything is used by customers ranging from small businesses to the largest global enterprises, whose reviews have led to its designation as a G2 Crowd Leader in Field Sales and Field Service.
The Location market is expanding rapidly, and the company said addition of MapAnything to Salesforce will help the world’s leading brands accurately plan: how many people they need, where to put them, how to make them as productive as possible, how to track what’s being done in real time and what they can learn to improve going forward.
