RALEIGH – GoWheels, a startup focused on an innovative shopping car wheel, has closed on $265,000 of a $400,000 equity offering, according to an amended regulatory filing.
The company raised $235,000 of the round in late 2018.
Twelve investors contributed to the round of the early stage startup.
According to GoWheels CEO William Bateman’s LinkedIn page, the company has developed “a new patent-pending wheel designed specifically for the shopping cart industry.”
Bateman explains, “Today’s shopping cart wheel’s design yields another ‘single use plastic pollutant,’ like drinking straws. GoWheels is of modular design, and when the outer tire becomes flawed, you simply replace it at a substantial savings to replacing the entire wheel.”
Currenty shopping cart wheels use a mixed plastic that is not recyclable. The GoWheels replacement part can be recycled and avoids adding plastic waste to landfils, Bateman says.
The replacement part can be restored on site by entry level employees.
The company was apparently originally founded in 2017. It does not have a web site.
