The Durham-based healthy energy drink startup has been buzzing with momentum since its 2012 start in a Duke dorm room, helping it compete in a beverage market full of powerhouse brands. Sales have grown steadily, matched with millions in venture capital to help Mati Energy acquire critical equipment and add staff in 2016.

But 2017 is the year Mati will scale beyond the Southeast. In prep for news to come, click with us through this exciting startup’s journey.