​Creative Allies, a Morrisville-based integrated marketing firm raised $225,000 from two investors, according to a filing with the Securities and Exchange Commission.

The company is led by serial entrepreneur Donald Thompson, who sold employee-owned Centennial Campus based I-Cubed in 2014.

As WRAL TechWire reported at the time, Thompson and executives at I-Cubed planned to spin off a part of I-Cubed, which was acquired by KPIT for as much as $24 million.

Thompson announced the launch of a new marketing group called iCiDIGITAL, which traces its origins to 2006 when launched as a technology practice within I-Cubed.Once Thompson had filled out the management team and got the venture launched, he became a member of its board, according to his LinkedIn profile.

Earlier this year, Thompson launched Creative Allies.

Creative Allies filed the Form D on Dec. 5. Its first sale occurred on Nov. 21, and the offering is not expected to last more than one year.

The company focuses on helping celebrity and consumer brands execute marketing campaigns and engage customers, especially millennials. Working with brands and bands such as Arizona Iced Tea, Dr. Dre and Maroon 5, Creative Allies has developed a community of over 125,000 designers and a fan base of over 180,000.

It executes design contests for brands and bands to get art and also helps artists get discovered and win money. Through this exchange and its proprietary technology, the company has cultivated its community and fan base as well as strategic partnerships.

(The North Carolina Business News Wire contributed to this report.)