BEIJING — Lenovo unveiled three new consumer laptops Wednesday in advance of Lenovo Tech World, the company’s first global technology event in Beijing tonight and tomorrow (May 27-28).

While some tech analysts see Lenovo diversifying away from the PC market into smartphones and servers (, the company still sees it as a core business. According to Gartner, Lenovo has nearly 20 percent of the global PC market ( and it accounts for 64 percent of the company’s revenue.

The three new Lenovo laptops are aimed at different types of consumers, part of its strategy for attracting new buyers in a declining market.

BAI Peng, vice president and general manager, Lenovo Notebook Business Unit, PC Group said in a statement, “Because our customers are diverse, so our products are not ‘one size fits all’ either. Our three new laptops offer customers the choice to select the one that’s right for them – two specialized for multimedia and one all-rounder.”

In a news release, the company says, “Whether users just need to create and edit content or want a fully-equipped multimedia experience to enjoy music and videos, the new Lenovo Z41, Lenovo Z51 and ideapad 100 laptops are ideal for users who value simple and functional design.”

The new 14-inch Lenovo Z41 and 15-inch Lenovo Z51 laptops are equal parts home-entertainment center and workstation. They feature an FHD display, and Dolby DS 1.0 Home Theater Surround Sound. The company says they are ideal for streaming videos, downloading music and gaming.

The new Lenovo Z41 and Lenovo Z51 come with advanced 802.11 a/c WiFi technology for up to three times the Internet speed of regular laptops. They are powered by up to the latest Intel CoreTM i7 processor with up to 1 TB of storage.

The new Lenovo Z51 also features an optional Intel RealSenseTM 3D camera. . Users can 3D scan objects to 3D print, play 3D games or use gestures to control the laptop. Customers can also create a more lifelike video chat experience by changing the background and sharing content.

Lenovo created the entry ideapad 100 laptop for customers who need only the most essential features, such as surfing the web, creating content and managing lists. The new ideapad 100 runs up to 4 hours without plugging in. It starts at $249.

Prices for the other new models were not disclosed.