“I want to apologize to the affected community of drag queens, drag kings, transgender, and extensive community of our friends, neighbors, and members of the LGBT community for the hardship that we’ve put you through in dealing with your Facebook accounts over the past few weeks.
“In the two weeks since the real-name policy issues surfaced, we’ve had the chance to hear from many of you in these communities and understand the policy more clearly as you experience it. We’ve also come to understand how painful this has been. We owe you a better service and a better experience using Facebook, and we’re going to fix the way this policy gets handled so everyone affected here can go back to using Facebook as you were.”
– Chris Cox, Facebook vice president
NEW YORK — Facebook is apologizing to drag queens and the transgender community for deleting accounts that used drag names like Lil Miss Hot Mess rather than legal names such as Bob Smith.
The world’s biggest online social network caught heat recently when it deleted several hundred accounts belonging to self-described drag queens, other performers and members of the lesbian, gay, bisexual and transgender community. Facebook has long required its users to go by their “real names” on the site for security purposes, to stand out from other social networks and so it can better target advertising to people. Now, the company says the spirit of its policy doesn’t mean a person’s legal name but “the authentic name they use in real life.”
“For Sister Roma, that’s Sister Roma. For Lil Miss Hot Mess, that’s Lil Miss Hot Mess,” Chris Cox, Facebook’s vice president of product wrote in a blog post Wednesday.
Though the real names policy isn’t changing, the way Facebook enforces it might.
Last month, the company suggested that performers such as drag queens have other ways of maintaining their stage identities on the site, such as creating pages that are meant for businesses and public figures. But a fan page is not the same as a regular Facebook account and users were not happy with the suggestion.
While standing by the real names policy on Wednesday, Cox said “we see through this event that there’s lots of room for improvement in the reporting and enforcement mechanisms, tools for understanding who’s real and who’s not, and the customer service for anyone who’s affected.”
The Transgender Law Center, a San Francisco based transgender rights advocacy group that met with Facebook over the issue on Wednesday, said it is “excited to work in good faith with Facebook to address all the concerns raised in today’s meeting.”
“What was made clear today is that Facebook is ready to collaborate with our communities and shares our values of making sure everyone is able to safely be their authentic self online,” the group said in an e-mailed statement.
Cox also shed some light on why so many accounts with drag names and other stage names suddenly started getting deleted.
“An individual on Facebook decided to report several hundred of these accounts as fake,” he wrote. “These reports were among the several hundred thousand fake name reports we process every single week, 99 percent of which are bad actors doing bad things: impersonation, bullying, trolling, domestic violence, scams, hate speech, and more — so we didn’t notice the pattern.”
Facebook’s blog post: http://on.fb.me/10lE5I1