Editor’s note: ExitEvent writers Jivan Achreja and Laura Baverman have compiled a list of reasons why this year’s ECGC is worth attending, whether you’re a gamer, game developer or neither. This post is the latest in the news partnership between ExitEvent and WRALTechWire.
RALEIGH, N.C. – Gaming is getting more serious these days, and the organizers of the sixth annual East Coast Game Conference have planned next week’s two days of workshops, speakers, expos and events to prove it.
Serious gaming—or gaming used for training, strategy, education, government, defense, health and more—is woven throughout conference tracks that range from production, narrative and art to programming, design and gaming technologies. Organizers Troy Knight of the Raleigh creative agency BLDG 25 and Walter Rotenberry of Wake Tech’s computer science department hope this year’s event is appealing to corporations interested in training employees or customers using games; to startups incorporating gaming into their products; to fun gamers looking at broader corporate applications for their talents and jobseekers and students looking to enter the field. They expect more than 1,000 attendees this year, and they’re coming from around the nation.
As a preview for the event, happening next Wednesday and Thursday at the Raleigh Convention Center, ExitEvent writer Jivan Achreja and I have compiled a list of reasons why this year’s ECGC is worth attending, whether you’re a gamer, game developer or neither.
Here goes:
Understanding of game theory and gamification is becoming increasingly critical to business and entrepreneurs. “How do I make my business/experience/product more “sellable”?” is a question everyone in business struggles with, and games are one way to add interest to your product or site and motivate customers to keep buying or visiting.
The engtire post can be read at ExitEvent.
