WRALTechWire readers who sign on as subscribers and become Insiders can save $20 off the admission price to the North Carolina Technology Association’s annual “State of Technology” conference on Thursday at the Sheraton Imperial in RTP.

The conference’s theme is “Customer-Driven Business” and features keynotes from executives at IBM as well as Lenovo.

If you are an Insider, call NCTA (919) 856-0393 and let NCTA know you are an Insider and would like the discount.

Space, however, is limited, and few tickets remain.

The conference is one of several for which NCTA is offering a discount to Insiders this year.

To become an Insider and also to see other benefits worth up to $900 Insiders receive, view details online.

State of Technology schedule

The agenda for the event:

8:30 – 8:45 am

Welcome/Opening Remarks

8:45 – 10:00 am

Opening General Session Presentation


  • CRAIG HAYMAN, General Manager of Industry Solutions – IBM 
  • TOM LOONEY, VP & General Manager, North America – Lenovo

10:00 – 10:20 am

Break and Exhibitor Showcase

10:20 – 11:20 am

Breakout Sessions

  • Where Digital Meets Physical
  • CIO Meet CMO
  • Leveraging Customer Intelligence

11:20 – 11:40 am

Break and Exhibitor Showcase

11:40 am – 12:40 pm

Breakout Sessions

  • Building Your Brand in the Age of the Customer
  • Transparency v. Privacy
  • The Evolution of Marketing

12:40 – 1:20 pm


Luncheon Keynote Speaker

Remarks from TONY ALMEIDA, Senior Advisor to the Governor, Jobs and the Economy

1:20 – 2:20 pm

Closing Presentation

Finding Your Customer’s “Buy Button” – Don’t Just Market.

PATRICK RENVOISÉ, Chief Neuromarketing Officer – SalesBrain