Sergey Brin has an unconventional view of the handheld devices that help generate billions of dollars in ad revenue for the company he co-founded.

Hunching over a smartphone while walking about is “emasculating,” Google Inc.’s Brin said Wednesday at the Technology, Entertainment, Design [aka TED] conference in Long Beach.

“When we started Google 15 years ago,” Brin said, “my vision was that information would come to you as you need it. You wouldn’t have to search query at all.”

Referencing the growing trend to use smartphones, he asked:

 “Is this the way you’re meant to interact with other people?

“It’s kind of emasculating. Is this what you’re meant to do with your body?”

Brin says working on Google Glass – a wearable PC in the shape of eye glasses operated by voice command – “really opened my eyes to how much of my life I spent secluding myself away in email.”

Smartphones and other mobile devices are key to Google’s future as more people log onto the Internet when they’re away from desktop computers. Handheld computers are also generally a lot more affordable than Google Glass, which goes for about $1,500. What’s more, smartphones are the main conduit for Google’s Android mobile operating system, the software used in 70 percent of smartphones, according to IDC.

“People carry a supercomputer in their pocket all the time,” Google Chief Executive Officer and co-founder Larry Page said on an earnings call with analysts last month. “In fact, we feel naked without our smartphone.”

‘Geek Glasses’

Brin’s comments were swiftly derided across the Web, with some pundits scoffing at the suggestion that Google Glass is superior to smartphones.

“We’re taking advice on cool from this guy? Seriously?” John Gruber wrote on his widely read blog, While folks indeed should pay more attention to one another, “strapping a computer display to your face is not the answer.”

Clara Jefferey, co-editor of Mother Jones, questioned the trendiness of Google Glass, referencing a John Hughes teen film from the 1980s.

Wrote Jefferey in a tweet: “Smart phones are emasculating but wearing geek glasses straight from ‘Sixteen Candles’ isn’t?”

There’s more to Glass than just fancy frames … as WRAL Tech Wire reported.

(Bloomberg news contributed to this report.)