Posted Dec. 9, 2016 at 7:01 a.m.

Premium Lock Survey says: native ads confuse consumers

Published: 2016-12-09 07:01:48
Updated: 2016-12-09 07:01:48

Contently survey Native ads still confuse consumers, but there are solutions.

Many consumers are still confused by native ads in news publications, according to new survey. Native ads match the form of the platform offering them, making them look more like editorial content. Can this be fixed?...

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