Ask Scot Wingo: Evaluating Your Big Idea

Scot Wingo is co-founder and CEO of ChannelAdvisor, a public company in Morrisville, N.C. that helps e-commerce retailers optimize sales across channels. Wingo and team took the company public in May 2013. This is a regular series, and you can read the kick-off post here for background. Ask him a question by commenting or emailing news@exitevent.com. Part Two: Evaluating your idea. This is part two of a three-part series that seeks to answer the question “How do you come up with an idea for a software startup company?” asked by Aaron, a local web developer. In Part One, I...

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