RALEIGH – Two months after raising $125,000 in debt financing, Raleigh-based Vital Plan has raised nearly $250,000 in an equity financing round, according to SEC filings.
The certified benefit corporation disclosed the equity fundraise earlier this week. The latest SEC filing lists two investors that chose to participate in the round.
Braden Rawls and her father, Dr. Bill Rawls, cofounded the company in 2008. Originally, the company set out to “empower people to take control of their health” and become “what a responsible supplement company should be,” according to the company’s website.
With supplement products to support immune health, digestive health, healthy sleep, and more, the company’s e-commerce store also offers customers packaged kits.
Vital Plan raised $800,000 in 2016, as reported by WRAL TechWire. Later, the company added nearly $1.2 million in funding in 2018.
The company has received support from the Carolina Angel Network, according to a report published by WRAL TechWire earlier this year.
Triangle B Corp Vital Plan raises $125,000 in debt financing
Cary-based Vital Plan supplements natural health business with $1.1M in new equity round
