CHARLOTTE — Bank of America, the second-largest U.S. bank by assets, is rolling out Life Plan, a new digital product to help clients achieve their financial goals.

Life Plan is available within Bank of America’s mobile app and online banking platform. It allows clients to set goals based on their priorities, adjust goals as needed and track their progress with personalized recommendations.

“We designed Life Plan to give clients the power to define, prioritize and make progress toward their financial goals,” said David Tyrie, Bank of America head of Digital, Financial Center Strategy, and Advanced Client Solutions. “Life Plan delivers a personalized experience for every client, providing information that is timely and relevant, aligned to their unique financial goals, and offering a choice of the next best step.”

Life Plan is available nationwide following an eight-month pilot with about 80,000 clients. Goals set by clients in the pilot included budgeting and saving, saving for retirement and buying a home.

Life Plan joins several upgrades to Bank of America’s mobile app, which now includes in-app trading. The enhancements were launched on Aug. 31 of this year and focused on personalizing the client’s digital experience.

The release is available here.

This story is from the North Carolina Business News Wire, a service of UNC-Chapel Hill’s School of Media and Journalism