Despite a “funny, targeted, and insightful” pitch that was described as having ‘crushed it” for the judges, Durham-based startup Mira didn’t win Google Demo Day on Wednesday. But the mobile data analytics firm still might land some cash.

Mira, which translates as “Look, look!” in Spanish, carried the hopes of the Triangle startup community to continue its dominance of Google Demo Day. Jonathan Frangakis, its co-founder, CEO as well as a Marine officer, war-on-terror vet and Startup Factory graduate made the pitch. (Read WRAL TechWire’s profile of Mira in link with this post.)

“The @Mira_Analytics pitch during #GoogleDemoDay is the gold standard for startups,” read one tweet on Twitter.

“Funny, targeted, and insightful.”

And Thom Ruhe, head of NC IDEA, added: “@Mira_Analytics4m just crushed it!”

The judges didn’t agree.

Players’ Health took home the top honors.

Knowledgehook took the Game Changer honor.

However, Mira still has a chance at landing funding.

AOL founder and Demo Day judge Steve Case offered to invest $100,000 in any of the 11 Demo Day participants who raise $1 million within the next three months.

Durham’s Windsor Circle and Mati Energy won the first two Demo Days.