Cisco (Nasdaq: CSCO) isn’t planning to dump its cable set-top box business.

John Earnhardt, director of corporate communications, used a blog at Cisco to dismiss the New York Post report on Monday.

“Every few months there seems to be a rumor or speculative comment about our commitment to our set top box business. Let me be as clear as I can: we love set top boxes,” Earnhardt wrote. “But, you don’t have to believe me. Let me point you to Cisco’s Q2 Fy12 earnings transcript where Cisco Chairman and CEO John Chambers stated, in part:

“In terms of set top boxes, we are very much committed to this marketplace. Our SP customers asked us to partner with them as they move from traditional set top boxes to IP set top boxes to the cloud, our Videoscape solution. Receptivity so far has been very, very good in terms of our strategy.”

Earnhardt added more detail from Chambers, noting: “I hope that this clarifies any erroneous, un-sourced comments that might be out there in the marketplace.”

However, website Light Reading is hearing otherwise, reporting: 

“An industry source familiar with Cisco’s plans told Light Reading Cable that it’s his understanding that the vendor is “shopping it selectively,” but did not say if that interest was for the whole STB division or limited to only its legacy, pre-Videoscape set-top products.”

Read the Cisco blog here.

Cisco operates its second largest campus in RTP.

The cable set-top business is built around Scientific Atlanta, which Cisco acquired.

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