By WRAL Tech Wire

CHARLESTON, S.C. – PeopleMatter, a growing software firm based in Charleston, S.C., announced Tuesday that it has secured $7.2 million in a second round of venture capital funding.

The company previously raised $7 million in 2009, the year it was founded. The Series B funding was led by Noro-Moseley Partners, with participation from previous investors C&B Capital, Intersouth Partners and Harbert Ventures.

PeopleMatter provides software that helps service-industry businesses manage and integrate their hiring, training, scheduling and other management needs. Target industries are convenience stores, hospitality, retail and food service.

“We’ve done extensive market research on the talent management industry. PeopleMatter’s unconventional platform integrating the consumer, employee and employer in targeted service-based verticals is poised for substantial growth,” said Mike Elliott, managing partner, Noro-Moseley Partners.

PeopleMatter signed more than 1,000 units in the first quarter of 2011 alone since launching the platform in September 2010. First quarter customers included foodservice companies such as Flash Foods, Noodles and Company, Boloco and Papa Gino’s.

CEO Nate DaPore said the additional funding allows PeopleMatter to accelerate its sales and marketing and to continue work on new products in the development pipeline.

In addition, DaPore said, “This will allow us to create a lot more jobs in the area.”

Now with 45 employees, PeopleMatter plans to grow to 100 by the end of the year and double its staff again in 2012. The company is opening an office in San Francisco this summer, but plans to keep about 80 percent of the workforce based in North Charleston.

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