has selected Triangle-based ChannelAdvisor to implement a software solution that gives its on-line retailers a single interface for listing merchandise and processing orders across numerous e-commerce channels.

The ChannelAdvisor Complete platform is the first to fully integrate with Internet superstore, and is expected to launch completely by sometime this summer. retailers will be extended a promotion to integrate without incurring transaction fees for a specified period of time.

Over 170 new retail customers were recently added to the platform. Some of the high-profile retailers include: HSN Interactive,, Pacific Sunwear, Sharper Image, Under Armour and Victoria’s Secret.

"ChannelAdvisor clearly understands the rapidly evolving needs of today’s online retailers and this shows in the retail-focused solutions they have developed," says Neel Grover, chief executive officer of " is the perfect place for on-line retailers to sell their high-quality, brand name products, take advantage of a wide audience of new customers and offer a seamless buying experience."

"On-line retailers are offered more selling opportunities than ever before. That’s why it is important for them to leverage the broad range of on-line channels efficiently," says Scot Wingo, CEO of ChannelAdvisor. "We are enthusiastic about working with these top retailers and honing multi-channel e-commerce sales strategies that keep their products in front of on-line consumers."

ChannelAdvisor, who works with retailers to optimize within the e-commerce marketplace, offers a range of products and services for selling profitably on-line.