Bob Pickens, an executive with several high-tech and video game companies, has joined Savvy Marketing Group as part of the firm’s “Resolute Ventures” program.
Savvy Marketing Group, founded and led by marketing and management veteran Grace Ueng, also offers “Chief and Crew for Hire” services.
Pickens has worked for Kaiser Aluminum and Chemical Corporation and Interactive Magic as well as a German interactive game company. He also has served on several corporate boards, including Red Storm Entertainment and DatFlux. His experience includes helping companies grow through successful exits from acquisition to initial public offerings.
Resolute Ventures offers counsel to chief executives in corporate strategy, business planning and fund raising.
“Together with Grace and Savvy Marketing Group, I look forward to continuing to add strategic value to ventures in the Triangle,” Pickens said in a statement. “As a team, we share a common commitment to the success of our clients.”
Ueng will direct the Chief and Crew for Hire service, which includes outsourced chief marketing officer and implementation services.
“Bob and I started working together over a decade ago at my first venture in RTP,” said Ueng. “His management style, sage business intelligence and integrity are unsurpassed.”