ATLANTA, GA. — Bill Nussey, chief executive officer of email marketing services firm Silverpop, is featured in BtB magazine as one of 100 “Who’s Who in B-to-B”.
Nussey, who is from Raleigh, N.C. and was a technology entrepreneur in the Triangle, runs Atlanta-based Silverpop. The magazine recognizes Nussey as the top CEO in the email category. The magazine features executives in 11 different categories based on nominations submitted by readers, marketing organizations, industry experts, and its own editorial staff.
“In a world where most of Silverpop’s competitors have been snatched up by bigger players, he remains committed to forging partnerships to strengthen his company’s value to customers as opposed to becoming another in a long line of acquired e-mail companies,” the magazine said about Nussey.