Accipiter is expanding its relationship with Hostworks, an application services provider based in Australia, in an attempt to grow its business across Asia.
Accipiter provides a variety of ad management solutions and applications.
Hostworks will act as Accipiter’s Pacific ad management solution provider. The companies have worked together since 2001.
The new partnership has already landed two customers — RealEstate.com.au and News Interactive. They rank among the top 10 for ad-serving volume in the region, according to Accipiter.