ChannelAdvisor, a provider of online auction and market management software and services, has hired a former CBS Marketwatch executive as its new vice president of engineering and is making several other internal management changes.

Among them is a change in chief financial officer.

The company, which recently made BusinessWeek’s “Five Net Names To Watch” in 2005 list, has been on a fast-growth track. It recently announced a partnership with and launched operations in Europe.

Ralph Kasuba, who has more than 15 years of experience in technology, comes to ChannelAdvisor from Marketwatch where he was vice president of operations. Marketwatch was acquired recently by Dow Jones. He was director of information technology at Broadcom before joining Marketwatch.

ChannelAdvisor said it also was adjusting the roles of several executives. Jennifer Gibson is general manager for international operations, leaving her post as chief financial officer. Gordon Cervenka, vice president of services, replaces her as CFO.
Also, Chief Operating Officer Michael Jones has been put in charge of overseeing sales and services.

“ChannelAdvisor is well-positioned to cement our dominance in the channel management solution space,” said Scot Wingo, chief executive officer of ChannelAdvisor, in a statement. “These strategic management changes along with Ralph’s proven track record allows us to continue building and developing great products and services to make our customers more successful.”

ChannelAdvisor has achieved much of its publicity and growth through support of eBay and its customers. In its “watch” list, BusinessWeek praised ChannelAdvisor.

“ChannelAdvisor provides technology and services that enable large companies, small businesses, and individuals to use online marketplaces to win customers and maximize inventory yield,” the magazine said. “Essentially, it strives to help make online sellers more effective and efficient. As companies contemplate their ‘eBay Strategies’ and how to best use the Internet as a sales channel, those providing such services may find an opportunity, particularly with large enterprises.”