WINSTON-The city of Winston-Salem won the bidding war for the final location of computer giant Dell’s new manufacturing plant.

Lured in part by a series of incentives from the state of North Carolina, Dell had announced in November its intention to build a new 500,000-foot plant in North Carolina, somewhere in the Triad.

The final choice is Alliance Park.

Dell made the announcement at 3 PM Wednesday.

Winston-Salem and Forsyth County put together an incentive package worth more than $37 million to win the deal.

Construction will start in January, and the facility should be completed by the fall, Dell said. Some 700 jobs will be created in the first year and as many as 1,500 over five years.

“The Winston-Salem site best met all the criteria for the company’s long-term operations, including proximity to employees, development readiness, topography and highway access – all of which were prime factors in the company’s selection,” Dell said in a statement.

North Carolina’s Department of Commerce, the governor and business executives in the Triad worked aggressively to land the plant. The General Assembly approved up to $225 million in tax credits for Dell at a special session in November. A job development incentive grant worth up to $14.1 million was approved by the state Economic Investment Committee. Dell will receive job training assistance from the state’s New and Expanding Industry Training Program, the Golden Leaf Foundation and the Piedmont Triad Workforce Development Boards.

“The entire Triad will benefit from this decision,” said Gov. Mike Easley. “Workers across the region are the winners today and for decades to come.”

Dell’s negotiation for further incentives angered some members of the North Carolina General Assembly.

Dell said it would invest $100 million in the plant.

The state estimates that 6,000 additional jobs will be created to support Dell’s facility.

The plant will be Dell’s third in the United States.

“We thank the leaders of Greensboro, Guilford County, High Point and Davidson County for providing a range of attractive site proposals that were responsive to our needs,” said Ro Parra, senior vice president and general manager of Dell Americas. “Winston-Salem’s Alliance Park location is best suited to bringing our new operation online in time to meet growing customer needs, providing good proximity to an available workforce and supporting our logistics objectives.

“We also appreciate the community’s continued support in helping us complete our project on time and we are looking forward to getting to work on the new facility so we can begin to put Triad area residents to work before the end of next year.”

Dell said it expected to begin recruiting workers in April.

Job information is available at: