Ascot Technologies is rolling out a new product designed to help firms set up and manage investor relations web sites.

The Strategic Tool for Accountability Relations (STAR) includes a web site structure with varying levels of document detail, plus approval mechanisms to permit potential investors to move from level to level in an automated and traceable fashion.

STAR also includes a suggested list of appropriate documentation for investors.

“Our Strategic Tool for Accountability Relations helps companies set up and manage their investor relations web site. There are interfaces for a company administrator, company attorney, and company CEO,” said Mary Ellen Randall, CEO of Ascot. “Each of these plays an important role in the investor relations process and STAR makes it quick and easy to set up a site with appropriate controls.”

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