The Newspaper Agency Corporation, which represents Utah’s two largest newspapers, will keep working with Accipiter.
The agency has used Accipiter’s AdManager program for managing of online advertising since 1998. The extended deal calls for double the ad volume to nearly 70 million ads per month, Accipiter said.
The NAC represents The Salt Lake Tribune and Desert Morning News.
Accipiter: www.accipiter.com
