B-Linked says major daily newspapers are increasingly turning away from e-mail and FTP file transfer solutions in favor of its AdTransit service for receiving display ad materials from clients and agencies.

The Chapel Hill-based firm says The Los Angeles Times, Chicago Sun-Times, Detroit Newspapers, (Westchester) Journal News, Nashville Tennessean, Camden Courier-Post, and others have subscribed to its AdTransit plan.

AdTransit is free for newspapers that elect to receive ad materials via the website, but B-Linked offers several services for newspapers who wish to centralize ad delivery. Newspapers can pay for incoming ad files, and offer the service free to customers who use AdTransit’s Basic level service.

Newspaper production departments receive automated XML feeds of the ad materials and ticket information, which print automatically. Those sending ad materials get confirmation, tracking, and SSL secure file transfers.

Since launching AdTransit in 2000, B-Linked reports that it has registered over 11,000 companies who send ads to the network of over 1,500 newspapers in the United States.

B-Linked: www.adtransit.com