Baseball America content is npw available to readers at ESPN through the latter’s premium web site (ESPN Insider) under a deal announced Friday.

Financial terms were not disclosed.

Baseball America also has its own subscriber-based web site, which has been available since 1999. The publication has been in business since 1981.

“Baseball America has one of the most credible voices in the baseball industry,” said Kyle McDoniel, director of ESPN Insider. “Their editorial niche is a great fit for ESPN.com. Our major and minor league coverage and the ESPN Insider product will be enhanced with the ‘behind-the-scenes’ perspective of Baseball America.”

ESPN charges $39.95 for its Insider access.

ESPN posted a feature from Baseball America featuring the best prospects in the Minor Leagues on Friday.

Baseball America is well known for its coverage of amateur, college and minor league baseball.

“ESPN is one of the most powerful voices in the sports market,” said Catherine Silver, president and chief executive officer of Baseball America, in a statement. “This agreement will benefit both companies.

“The ESPN.com and ESPN Insider reader will have a richer baseball experience, and millions of baseball fans will see the unique content that has built the Baseball America reputation for the past 23 years.”

Baseball America celebrated its 20th anniversary in 2003 and at that time said it had more than 75,000 subscribers to its print edition.

Baseball America: www.baseballamerica.com