A newly created agency called J. Walter Thompson Technology combines DWP/Bates Technology, formerly part of Bates USA, with the JWT Technology Communications Group of San Jose.

During the summer of 2003, the former Bates Worldwide parent company, Cordiant Communications, was acquired by the London-based WPP Group. With the acquisition, J. Walter Thompson, part of WPP, absorbed Bates USA.

“J. Walter Thompson Technology brings the DNA of two highly successful agencies together to become a potent new force in the tech sector,” said Bob Jeffrey, CEO of J. Walter Thompson Co. “It is well positioned to capitalize on renewed growth in the category by providing technology companies seeking a real competitive advantage with creativity, strategic thinking and media expertise unmatched in North America.”

The new agency will begin operations with coast-to-coast coverage from its full service offices in Atlanta and San Jose. Its client list includes Citrix, Legato, Level 3 Communications, Mercury Interactive, NetScreen and Samsung.

J. Walter Thompson Technology: www.jwttech.com