Frost & Sullivan has presented Air2Web the 2003 Mobile Platform Award for Premium Content & Applications.
In their most recent report, “North American Premium Mobile Content & Applications Market,” Frost & Sullivan cited Air2Web as demonstrating “excellence” in the development of their Mobile Internet Platform (MIP).
Frost & Sullivan described the MIP as “an innovative platform that enables the seamless delivery of a range of compelling premium services from a single platform across any carrier, network, or device.” These services include promotional alerts, two-way SMS applications, polling and other permissions-based marketing campaigns.
Some of the mobile campaigns Air2Web has powered for Cingular Wireless have been with NCAA Men’s College Basketball, NASCAR, MTV and ESPN.
In choosing a recipient for the Mobile Platform Award, Frost & Sullivan’s analyst team tracks all new product launches, R&D spending, products in development, and new product features and modifications.