919 Marketing Company will represent APEX Analytix, a recovery audit firm based in Greensboro, under a new marketing services contract.

“It all came down to 919 Marketing’s strategic insights — the team has a unique understanding of the competitive space, our target audience, and, most importantly, presented a strong vision for building a brand around our point of difference,” said APEX Chief Executive Officer Michael Lustig.

APEX provides overpayment protection, recovery and prevention services and other solutions. Its clients include more than 25 Fortune 100 companies.

919 Marketing: www.919marketing.com