MediaBin Inc. announced that GE, ABC Family, National Pen and DVC Worldwide have licensed its Digital Asset Management software to catalog, manage and deploy media assets for their marketing and eBusiness initiatives.
Through a centralized, Web-enabled catalog, MediaBin says employees and partners can find and download all brand-approved assets to launch products and campaigns while maintaining the integrity of each brand.
“We are pleased to add these four world-class organizations to our growing list of blue-chip clients,” David Moran, president and chief executive officer of Atlanta-based MediaBin, said in a statement. “Two of the top selling points for MediaBin software are our out-of-the-box functionality and the ease at which MediaBin can be integrated with other systems; both of which were key in these latest wins.”
In addition to automating asset cataloging, management, tracking and deployment, MediaBin applications also facilitate project collaboration and online order fulfillment, giving users a central, globally accessible source for all marketing and sales materials.
MediaBin: www.mediabin.com
