Selltis LLC, a provider of industrial sales automation software, has opened a fourth regional office, this one in Atlanta.

The company says its newest branch was opened to provide dedicated sales and support to customers throughout the Southeast. Selltis specializes in industrial team-selling software.

Selltis also announced the hiring of Glen Rosen as regional sales manager. Rosen has over 14 years of sales and marketing experience, focused on delivering enterprise business software for small/mid-size companies to Fortune 1000 organizations, such as Pennzoil-Quaker State and Disney. He has worked extensively in the field of CRM.

Selltis offers solutions to streamline and manage sales activities, featuring built-in functionality for manufacturers, distributors, representatives, and other channel partners in the industrial supply chain. The New Orleans-based company already has a number of customers in the Southeast, including The Cline Company, ISA Corporate Office, Carolina Controls, Frischkorn Controls and Chadwick Control Center.