Mobile is growing increasingly important at Lenovo as its latest financial results and stated goals for 2014-15 clearly indicate. News reports today add more momentum to that commitment even as Lenovo still seeks regulatory approval for its acquisition of Motorola Mobility.

Jay Parker, who leads North American efforts for Lenovo and is based at the company’s executive headquarters in Morrisville, told WRAL TechWire in an interview on Thursday that Chairman and CEO Yang Yuanqing is intensifying his efforts on mobile even beyond the Motorola deal.

And news to that fact keeps emerging.

In an interview with the German website Mobile Geeks, Lenovo’s top mobile executive Liu Jun said the world’s No. 1 PC manufacturer will roll out a Windows Phone later this year. Lenovo recently was acknowledged as a Microsoft phone partner. 

Jun also is quoted as saying Lenovo will move into the “wearables” market.

Mobile Geeks speculates that Lenovo could have a wearable smartwatch or some kind of similar device by the end of the year or have one to unveil at the Consumer Electronics Show in Las Vegas next January.

CES has become a major event for Lenovo where it brings in top executives, including Chair/CEO Yang Yuanqing, for the unveiling of a new product binge. (And many win awards; Lenovo took home more than 30 earlier this year.)

Adding further to the mobile drive as Yang seeks to turn Lenovo into an Internet-everywhere giant is the news that Liu is boosting the mobile management team.

New Executive Brings Sales, Consumer Background

Reuters reports that Colin Giles, a former executive at Nokia and Huawei Technologies, will become vice president of the mobile business group. His addition is part of Lenovo’s commitment to grow its mobile business beyond its home territory of China where it faces increasing competition from Apple and is dealing with a technology sales market that has slowed.

“Colin Giles will be taking on the role to drive global smartphone sales and business development outside of China,” Lenovo told Reuters.

Giles has been chief marketing officer and headed consumer efforts at Huawei for nearly a year, according to Bloomberg Businessweek. At Nokia, the 50-year-old was executive vice president for sales.

Reuters notes that Giles left Nokia in 2012 before that company struck its big deal with Microsoft. Huawei, which is based in Taiwan, is one of Lenovo’s biggest rivals. 

Yang wants to sell 100 million smartphones and tablets this year. Lenovo has already sold more tablets and smartphones than PCs ; what Yang still calls the company’s “bread and butter” – over each of the last four quarters.

[LENOVO ARCHIVE: Check out nine years of Lenovo stories as reported in WRAL TechWire.]