Posted Aug. 13, 2014 at 9:20 a.m.

Premium Lock Inside LipoScience: Study a 'significant event,' could drive health test sales

Published: 2014-08-13 09:20:03
Updated: 2014-08-13 09:20:03

A cholesterol ad included in LipoScience IPO filing A cholesterol ad included in LipoScience IPO filing. Image 1 of 2 · Next Image…

There's nothing like a major positive healthcare study to add credibility to a product. Just ask Howard Doran, chief executive officer at LipoScience. During a conference call to discuss the Raleigh-based firm's most recent earnings, Doran touted the study from the research arm of healthcare giant WellPoint as being an "important inflexion point" for adoption of the firm's cholesterol test....

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