IBM is buying Georgia-based Clearleap, a provider of cloud-based video services targeting ways to monetize it, in the latest of several recent acquisitions.
The deal was announced Tuesday, Financial terms were not disclosed.
“The move aims to empower users to access video from any device at any time and use it as a strategic source of data,” IBM (NYSE: IBM) said.
Among clients for Clearleap are HBO, A+E Networks, BBC America and Time Warner Cable.
In October, IBM said it was acquiring two firms, including Cleversafe which is a video storage technology firm.
IBM says “visual information” is at a “tipping point.”
“Clearleap joins IBM at a tipping point in the industry when visual information and visual communication are not just important to consumers, but are exploding across every industry,” said Robert LeBlanc, Senior Vice President for IBM Cloud. “This comes together for a client when any content can be delivered quickly and economically to any device in the most natural way.”
“With consumer demand for video growing exponentially, the business of creating compelling and personalized video experiences is booming. This makes the acquisition by IBM, a global leader in technology, a perfect fit,” said Braxton Jarratt, CEO of Clearleap. “As a part of IBM, we can extend the capabilities and global reach of the Clearleap innovations to grow and scale like never before.”
IBM employs several thousand people across North Carolina and operates one of its new cloud data centers in RTP.
