CED Tech Venture profile (No. 60): UGoTour, reimagining travel

Just in time for the CED Tech Venture conference, presenting startup UGoTour has unveiled a video showcasing its strategy for how to reimagine travel.

Watch the video:

The Asheville startup will be demonstrating its technology and strategy at the CED event, which begins Tuesday.

This Q&A profile is the 60th in a series published by WRAL TechWire in partnership with the CED.

The Q&A:

What is the focus of your business?

UGoTour connects people with places through stories. We do this by capturing the “soul” of the community as told through local storytellers and then curating itineraries – or tours – that are published on our mobile app and web platform.

What is the top pain point/business application you are seeking to address?

We are reimagining the way that local destinations engage with their visitors. Traditional marketing collateral (such as a brochure in a visitors center) is not immersive or engaging and ultimately fails to build a meaningful connection between the visitor and their destination. Today’s consumers are often stuck with stale, generic information when they are exploring a new place in person. UGoTour lets the community make recommendations in a personal, meaningful way through the magic of storytelling.

What makes it unique?

We believe that the best way to connect consumers with destinations is through stories. UGoTour is specifically designed for personalized storytelling and is delivered on a single digital platform. Destinations are now able to tell their story in new and meaningful ways through interactive technology. Users now have one place to explore local destinations and experience new areas like a local.

Why should investors be interested in your firm?

In a $115B industry, where content marketers are searching for a more effective way to engage audiences, UGoTour has developed a unique storytelling platform that is transforming how destinations and visitors interact. In eight short months since our first release, we’ve dramatically increased month-over-month revenue with a high conversion rate and a strong sales pipeline. Operationally, we’ve built an incredibly talented team with processes and workflows that are built to scale. Investment would allow us to increase the value of our services and accelerate market penetration, putting UGoTour in a position to disrupt the tech travel industry.

Business facts: