Editor’s note. Raleigh-based photo-sharing startup has ‘magic’ technology its founder thinks just might make it a viral success. Editor Laura Baverman reports. ExitEvent is a news partner of WRALTechWire.

When serial entrepreneur Sylvain Dufour first demonstrated for me his new photo-sharing app FotoSwipe, my first thought was, Bump.

Similar to bumping mobile phones to transfer a photo or contact card from person to person, FotoSwipe lets you swipe a photo (or several) from one phone to the next, regardless of model of phone and cellular provider.

We’ve heard a lot about Bump Technologies’ once innovative mobile file and photo-sharing technology in the last year. Google acquired the company in September 2013 for around $35 million (It raised nearly $20M in venture capital) and notoriously shut down the service four months later.

Its biggest criticism was that bumping didn’t work on every device — it worked best with phones that have NFC chips (which iPhones do not). Competitors also created easier-to-use sharing apps, like Apple’s AirDrop and ProxToMe, which uses Bluetooth technology to detect devices within a 250-foot radius to allow file-sharing.

With just-launched FotoSwipe, Dufour is trying to solve Bump’s challenges and offer an even simpler solution than the others, one that could get 10 or 20 million users around the globe and attract potential acquirers.

The full story can be read at ExitEvent.