Updated Aug. 10, 2012 at 9:27 a.m.

Premium Lock As Cree tops $1B, better light bulb search goes on

Published: 2012-08-10 09:23:00
Updated: 2012-08-10 09:27:36

Cree's LED prototype 60-watt bulb replacement Cree's LED prototype 60-watt bulb replacement. (Cree photo) Image 1 of 2 · Next Image…

The Durham-based company cracks $1 billion in revenues at age 25, but its top executive acknowledges that consumers aren't yet embracing LED lights. "The consumer is pretty straightforward on that," Chuck Swoboda says of coolness to LEDS at home. "I think we're just not quite there."...

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