Updated Apr. 23, 2013 at 8:06 a.m.

Premium Lock Ahead of earnings and Earth Day, Cree lights up TV with LED bulb commercials

Published: 2013-04-23 07:57:00
Updated: 2013-04-23 08:06:20

Cree touts new bulb vs. traditional lightbulb Cree touts new bulb vs. traditional lightbulb Image 1 of 3 · Next Image…

Cree announces its latest quarterly earnings today and perhaps will offer insight into just how well its new LED Bulbs are faring in the consumer market. To boost sales, Cree unleashed a barrage of "nostalgia is dumb" commercials over the weekend. Yes, that was Durham-based Cree advertising during NBA playoff games....

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